A rush to buy tickets for Taylor Swift’s first tour in five years—and five albums—left fans scrambling and distraught Tuesday as Ticketmaster’s system was overwhelmed in markets across the U.S. and would-be buyers waited in long lines.
Live Nation Entertainment Inc.’s
LYV,
Ticketmaster site, which is selling tickets for the 2023 tour via a system meant to give preferential treatment to longtime fans, crashed in New York and other cities amid a crush of fans trying to snap up what industry executives have anticipated will be the hottest tickets since the lift of pandemic restrictions on the live touring business.
